Staying connected to family, friends, and updated on the latest news and trends is a necessity. It’s no different in the Philippines.
That’s why social media is a mainstay for Filipinos; just as it is for Americans and everybody across the globe. In fact, more than 74 million people in the Philippines have Facebook accounts.
Not only is social media a popular way to stay in touch and post updates, but employers are also now using social media to learn more about current and prospective employees.
It may seem harmless, following or friending your workers on social media, but some critics do caution against it. It makes sense to connect through professional platforms like LinkedIn. But for more personal platforms like Facebook, Instagram or TikTok, experts caution against it. However, sometimes this can’t be avoided especially when the workers themselves connect with their co-workers, bosses, and business pages.
As a business owner, connecting with online Filipino specialists on social media can have certain advantages, especially during the recruitment process.
Social Media is an ideal way to assess job candidates
As you’re looking through the onlinejobs.ph database for potential virtual assistants, you will no doubt find some who stand out. In addition to examining their profiles and resumes, use social media to learn what these individuals are up to. Here are some of the things you can find out about prospective employees by following them on social media:
- Where they currently work (or if they’re currently working) and who they’re currently working for.
- Work history. Most social media users will list not only their current job but the last few places they’ve been as well.
- Behavior and attitude. Reading just a few posts will usually reveal what your potential VA is like. Is this person the right fit for your business? Is this person going to do anything that would embarrass you? Do they seem to get along with others? Do they troll people?
- Lifestyle. Social media sites will show you what your prospective VA likes to do in their spare time. You can see whether they participate in questionable activities or if they are affiliated with controversial groups. You can also learn about their family and others interests and pursuits. All of these can be very insightful.
See how your VA’s interests can help your business
Your VA probably isn’t going to open up to you about things they like to do when they’re off the clock. But on social media, most people would enthusiastically post for everyone to see things they ordinarily wouldn’t talk about with their bosses.
That’s where you can discover your VAs talents, hobbies and passions. Maybe your Filipino worker has artistic talents that they only show off online. Or they have encyclopedic knowledge on niche topics related to your business. Their talent or interest might prove to be useful for your business and they just didn’t know it.
See what your VAs are up to in their personal lives
I follow some of my VAs on Instagram. I enjoy learning about their family and seeing what is happening in their lives. It makes it easier to talk to them. Makes it easier to work with them because I know them not just as employees but as people with their own lives.
Following your VA lets them follow you
Think about this: When you’re friends with your VA on Facebook or Instagram, they can also see what you’re up to. This will give your VA a glimpse into your life: what your family is like, what your hobbies are, what you’re passionate about. It humanizes you in their eyes. This strengthens their trust, loyalty and commitment to you and your business.
About John Jonas
John Jonas is a long-time outsourcing expert and the creator of OnlineJobs.ph.
Since 2005, John has taught hundreds of thousands of entrepreneurs how to profitably delegate to VAs in the Philippines (and get their lives back in the process).
With help from his own VAs based in the Philippines, John has created an outsourcing empire that allows him to work 17 hours/week and to spend most of his time with his wife and 5 kids.
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